bring back 90's style, music, etc.
- The 90s produced culturally significant music — grunge, alt-rock, hip-hop — representing an artistic authenticity that current mainstream pop largely lacks
- Replacing manufactured pop acts and viral trend culture with 90s aesthetics would be a worthwhile reset for popular music and fashion
- Artists like Kurt Cobain embodied an unfiltered creative voice that algorithm-driven, streaming-optimized music tends to suppress